Gregory Seare 2nd Prediction

Second of Three Predictions about Island Adventure Fitness

I went to the Four Seasons website – they have people surfing, mountain biking etc.  I think he needs to offer a package that probably lasts 4 to 12 hours, depending on the schedule of activities.  The Four Seasons already has the demographic he's targeting. 

If you are on the island, you know you are going to spend money, but you have to find Island Adventure.  Get into the materials that are sitting in the rooms and that are on display at the concierge desk. 

Steve may need to give away some free trips to get buy-in from the hotels.  He talked about local “talent." I'm guessing women and men that are in great shape from their mid twenties to mid thirties.  I think he better employ them.

Bottom line:  I predict that Steve, before the six months are out, will start marketing through the local hotels.

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