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Ron and Corena Hammer
Infusion Yoga & Pilates

Verdict:  Bombing

After years as a fitness trainer, Corena launched her own yoga studio in the mid-size berg of Bountiful, Utah.  With about 2,000 square feet of hardwood floors, zen fountains and a flotilla of pilates equipment, they picked a location deep in the antiquated downtown district. The Hammers have poured over five years of their lives into this biz.  They stretched, sweated and literally bent over backwards to build a client base that would, at least, pay them enough to work at yoga full time.  

It’s not happening.

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Cory calls it “Kinkos with a soul.”  I’ll buy that.  Kinkos is short on soul and Cory has soul to spare.  But do people pick a print shop based on soul?  Apparently, no.  They don’t

Cory’s bombing.  Here’s his story.